Delaware is Going Purple

Delaware is Going Purple

September 9, 2019  Delaware is GOING PURPLE in a statewide effort to reduce stigma, raise awareness and reduce the number of Delawareans suffering with addiction.  So far this year, Delaware has lost 175 people to overdose deaths.  Lt. Governor Hall-Long is the Honorary Chair of Delaware Goes Purple and a strong advocate and supporter of behavioral health care access and substance abuse prevention in the state. 

Delaware Goes Purple is a statewide initiative led by the Sussex County Health Coalition (SCHC) based out of Georgetown Delaware.  In 2018, SCHC led efforts in Sussex County to begin to reduce the stigma of addictions, inspired by The Herren ProjectTM and the Talbot County Go Purple campaign.  This initiative quickly expanded and today encompasses groups working in New Castle, Kent and Sussex County Delaware – all a part of the Delaware Goes Purple campaign. 

The Herren Project is a 501©3 non-profit established by professional basketball player, Chris Herren, with the goal of helping others navigate the road to recovery from the disease of addiction. Herren Project has since helped thousands of individuals and their families from anywhere within the United States with treatment navigation and family support services as well as brought awareness to substance use prevention. In 2018, through the generous support of its funders, the SCHC hosted Mr. Herren at a free community event.  SCHC Executive Director Peggy Geisler notes, “We are pleased to be able to bring Mr. Herren back for another free community event to be held in Dover on October 9th.

Ms Geisler shares about Delaware Goes Purple, an all-out community effort.  “We constantly hear about Substance Use Disorder and the and the significant impact addiction has on our communities.  Very few people haven’t been touched by someone they know or love struggling with this issue.  These people are somone’s son, daughter, parent, coworker or friend.  We have to remove the stigma associated with addiction and mental health so we can begin to make a real difference in this critical health issue.”  Ms Geisler continues, “In addition to raising awareness and working to help build access to resources across the state, the Delaware Goes Purple movement is laser focused prevention, including the expansion of the Botvin peer-to-peer mentoring program to support youth in making positive life choices.”  Botvin is a national program working with youth to develop skills around making positive life decisions.

Delaware Goes Purple officially launches in September.  Lt. Governor Hall-Long along with the Delaware Goes Purple Teams challenge you, your business, or your community group to GO PURPLE with us.  You can do this by joining the cause or by simply displaying purple where you live, work or play.  For more information about Delaware Goes Purple or to learn how you can get involved, visit or follow us on Facebook at www.facebook/DelawareGoesPurple

Sussex County Health Coalition

SCHC Mission

The Sussex County Health Coalition exists to engage the entire community in collaborative family-focused effort to improve the health of children, youth and families in Sussex County. We envision a community in which our citizens and institutions (public, private, and not-for-profit) are actively engaged in community health promotion as a shared community good and working together to create a cultural and physical environment which supports healthy lifestyles for our children and their families.

SCHC implements its mission through its 6 sub-committee structure to work together with stakeholders to increase efficiencies, reduce redundancy, identify opportunities to share resources, increase awareness of existing services and to improve the capacity of grassroots efforts through training, technical assistance and seed funding.

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