Stemming the tide of Substance Abuse and Addiction through Awareness, Education, Prevention, Service Access and Support!
A collaboration between Sussex County Health Coalition (SCHC), Highmark Delaware and multiple community stakeholders in the Seaford catchment area was formed in 2017 to address the growing opioid epidemic in Sussex County. This group completed a community needs assessment, funded through Discover Bank, using the CDC CAST tool. This assessment along, with a community strategic planning process, helped to inform the work in a more holistic way allowing for targeted efforts in critical areas.
SCHC formalized the Seaford Drug Free Community Initiative and sought critical funding through the Highmark Delaware Blueprint Community Grant and was awarded $100,000 to plan and implement strategies communitywide to address needs identified in the Seaford Catchment area.
The areas identified included strategies that revolved around:
- AWARENESS STRATEGIES
- EDUCATION STRATEGIES
- PREVENTION STRATEGIES
- ACCESS TO TREATMENT STRATEGIES
- SUPPORT STRATEGIES
STRATEGIC GOALS ACCOMPLISHED IN 12 MONTHS
- Community Plan Completed with Implementation Plan initiated
- Seaford Goes Purple/ Sussex Goes Purple / Kent Goes Purple Campaigns engaged and supported over 100 organizations.
- Website was developed and Facebook page became operational
- Campaign packets developed and disseminated to the community at large.
- Media Campaign Launched for Sussex County
- Developed Public Service Announcements—Launched on TV and Digital Media.
- National Speaker, Chris Herren, was brought to Sussex County to address the community at large and to present at two schools in the Seaford School District. 2,000 children
- were educated and over 600 community members attended the community event.
- 100% of our Delaware Legislators in the House and Senate signed on to the campaign and helped to promote it.
- Ten Seaford High School Ambassadors were trained on Botvin Life Skills to deliver education to Middle School students.
- Leveraged an additional $80,000 for messaging and curriculum for Middle School Prevention
- Pop Up Community Prevention events leveraged 10 pop up events through partners and schools reaching more than 1,000 people with messaging and prevention education.
- Developed a Family Support Educational Series and delivered it in the Georgetown area.